UK research report and infographic show ways in which consumers would prefer to be marketed to by brands.
Organisations today are increasingly competing on the experience they deliver to their customers, says a report and customer experience infographic from 3radical.
To win, they must find new ways of engaging:
- Their employees – giving them the information, tools and networks they need to be engaged and effective.
- Their consumers – getting and keeping their attention over time.
3radical has developed a software platform, Voco, and set of built in best practices, that achieves top-level engagement by enabling business users to create relevant, real time interactive experiences and deliver them via existing digital channels – such as web, email, mobile app, social and chat.
Major brands including Azzuri Group, DBS Bank, Dell, British Land, Anytime Fitness and others are now successful in leveraging the Voco platform.
3radical has offices in the UK, US, Singapore and Australia. The customer service infographic here illustrates the latest UK research report that shows ways in which consumers would prefer to be marketed to by brands. Read more about the survey results, here:
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